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Welcome to AdTrix

AdTrix is an Amazon PPC management platform that helps you optimize your advertising campaigns, discover new keywords, and maximize your return on ad spend.

What you can do with AdTrix​

AdTrix brings together everything you need to manage Amazon Sponsored Products, Sponsored Brands, Sponsored Display, and Sponsored Television campaigns in one place.

Manage campaigns and targets​

Use the Ad Manager to view, filter, and edit all your campaigns and targets. Make inline changes to bids, budgets, and states without leaving the table. Apply bulk actions to hundreds of campaigns at once. Use Optimize Bids to get AI-calculated bid recommendations based on your performance data.

Create campaigns at scale​

The Campaign Creator wizard walks you through building campaigns with smart defaults, or use the bulk launcher to create many campaigns from a spreadsheet.

Discover keywords automatically​

Harvest & Negate analyzes your search term reports, search query performance data, and Amazon recommendations to find high-performing keywords. It also identifies wasted spend so you can negate underperforming terms.

Define brand and competitor terms​

Brand & Competitor Terms lets you categorize keywords as brand, competitor, or unrelated so harvest recommendations are automatically filtered.

Optimize bids by time of day​

Dayparting adjusts your bids automatically based on when your ads perform best. A visual heatmap shows performance across every hour and day of the week.

Optimize ad placements​

Placement Optimizer analyzes Revenue Per Click across Top of Search, Product Page, and Rest of Search placements, then suggests bid adjustments to shift spend toward your best-performing positions. A status system flags issues like runaway bids or budget caps.

Monitor your products and profiles​

Product Overview shows ASIN-level metrics with a 12-month heatmap. Profile Overview compares all your connected Amazon profiles across multiple time windows.

Get keyword recommendations​

The Recommendations page identifies keyword opportunities you're missing based on search query data, and lets you create ranking campaigns directly.

Analyze search performance​

Search Query Performance reveals which organic search terms drive traffic with week-over-week trends. Long-Term Keyword Value tracks cumulative ROAS over 12 months to find your most valuable keywords. Keyword Rank Tracking monitors organic and sponsored positions over time.

Build audiences with AMC​

AMC Audiences lets you create custom audience segments from pre-built templates powered by Amazon Marketing Cloud.

Build custom reports​

Custom Reports gives you a drag-and-drop report builder with 15 widget types, PDF export, email scheduling, and shareable links.

Who AdTrix is for​

AdTrix is built for Amazon sellers and agencies who manage Sponsored Products, Sponsored Brands, Sponsored Display, and Sponsored Television campaigns. Whether you manage a handful of campaigns or thousands, AdTrix scales to fit your workflow.

What's next​

Ready to get started? Connect your Amazon account and you'll have access to all your campaign data within minutes.