Connect your Amazon account
Link your Amazon Seller Central and Advertising accounts to start managing your PPC campaigns in AdTrix. The process takes about 30 seconds.
Prerequisites
- An active Amazon Seller Central account
- Amazon Advertising enabled on your account
- You must be an account administrator or have permissions to authorize third-party apps
Step 1: Start the connection wizard
Click Connect Amazon Account in the sidebar under Account Settings, or use the button on the dashboard if this is your first time.
Step 2: Select your region
Choose the marketplace region where your Amazon account operates:
| Region | Marketplaces included |
|---|---|
| North America (NA) | United States, Canada, Mexico |
| Europe (EU) | United Kingdom, Germany, France, Italy, Spain |
| Far East (FE) | Japan, Australia |
Click the region button to proceed to Amazon's authorization page.
Step 3: Authorize on Amazon
You'll be redirected to Amazon's login page. Sign in with your Seller Central credentials, then review and approve the permissions AdTrix requests:
- Selling Partner API (SP-API) — for inventory and listing data
- Amazon Advertising API — for campaign management and reporting
- Amazon Marketing Cloud — for advanced analytics (if available)
Click Approve to authorize the connection.
Step 4: Verify the connection
After approving, you'll be redirected back to AdTrix. Within a few seconds:
- Your profiles appear in the profile selector at the top of the sidebar
- Campaign data begins syncing automatically
- A confirmation message shows how many profiles were connected
You can now switch between profiles and access all AdTrix features for each connected account.
Connecting multiple accounts
Repeat the process above for each Amazon account or region you want to manage. AdTrix supports multiple accounts and regions simultaneously — use the profile selector to switch between them.
Troubleshooting
| Problem | Solution |
|---|---|
| Authorization failed | Verify your Seller Central account has Advertising API access enabled in Amazon settings |
| Profile not appearing | Refresh the page. If still missing, try disconnecting and reconnecting |
| Connection timed out | Check your internet connection and retry from Account Settings |
| Wrong region selected | Disconnect the account and reconnect with the correct region |
What's next
- Navigate the dashboard — learn the layout and key controls
- Your first optimization — make your first campaign change